Ja Rule

Ja Rule – NME Portraits, 2001 (Unseen Extras)

This limited edition release features three portraits of rapper and actor Ja Rule (real name Jeffrey Atkins), shot on film during a 2001 NME assignment. One of the images ran in the magazine at the time—these are the unseen extras from that same shoot, now available for the first time.

Captured at the height of his early 2000s success, these portraits reflect Ja Rule’s undeniable presence—raw, charismatic, and effortlessly cool.

With era-defining hits like "Always On Time", "Livin' It Up", and "Put It on Me", and collaborations with Ashanti, Jennifer Lopez, and DMX, Ja Rule helped shape the sound of a generation.

Available in a very limited edition of just 50 per image, each print is signed and numbered by me.

A rare look behind the scenes with one of hip-hop’s most distinctive voices.